Work at Blue Tomato

Pic: Hannes Mautner | Rider: Marco Kada

Our promise as an employer

Blue Tomato is the international employer of choice for anyone who wants to pursue their professional and sporting passions and take on new challenges.

Have unique moments, express yourself and grow through new experiences.

your ride. our mission.
Pic: Hannes Mautner

Our values & corporate culture

At Blue Tomato, responsibility is delegated and employees shape their working methods through active co-determination. We pay attention to transparent communication with an honest and constructive feedback culture. We show appreciation for each other and recognise particularly good performance. We share our successes and celebrate them together.

We offer you a working environment that is characterised by unique values:

  • Commitment
  • Respect
  • Development
  • Empowerment
  • Competition
  • Recognition
Pic: Hannes Mautner

Working environment & benefits

We provide an environment for our employees to work independently and innovatively, and we value modern and flexible working conditions.

We offer fair, industry-standard compensation in an environment which values and rewards exceptional performance.

Our employees are entitled to a variety of benefits.


Employee discount
Employee discount
Friends & family discount
Friends & family discount
Surf camps & snowboard courses
Surf camps & snowboard courses
Season ticket subsidy
Season ticket subsidy
Employee events
Employee events
Further development and training
Further development and training

Find your team

Blue Tomato is the international employer of choice for all those who want to live out their professional and sporting passions and take on new challenges - both on the job and on the mountains, seas, roads & spots of this world.

Marketing & Digital

Our Marketing & Digital teams support our customers with creative, inspiring marketing campaigns and their expertise along the entire customer journey. We value authentic communication and interaction with our customers and want to create unique experiences. The Marketing & Digital team comprises the areas of Brand Marketing, Online Marketing and Digital Customer Experience.


The Blue Tomato Operations Department includes Finance & Accounting, Logistics, IT and Legal. The goal of the various operations departments is to ensure first-class service for customers, colleagues and partners in all areas of our business - from controlling budgets to the fast and uncomplicated delivery of our packages to solving our computer problems.

Business & Process Development

Business & Process Development is our "driver for change" when it comes to the further development of our business. Here, new business areas in B2B and B2C are developed to complement and strengthen our core retail business. The Business & Process Development team also focuses on improving the customer experience and the efficiency and effectiveness of key business processes.

Human Resources

Our Human Resources team works in partnership with managers to develop strategies and processes to attract employees, develop them further and deploy them according to their individual strengths. In addition to ensuring high compliance standards and a good corporate culture, this also includes supporting employees throughout their entire lifecycle and designing and implementing personnel development concepts.


As a retailer, it is our job to offer the best assortment and to present it in an inspiring way - because we want to give our customers the opportunity to freely express their individuality. This is what our Products Team is all about - buying our products, analysing our sales, putting together a range for our stores and making sure our products are presented in a modern and inspiring way.

Sales & Services

Our Sales & Service Team includes colleagues from our more than 65 shops, from Customer Service and the Retail Expansion Team. They all share the same goal: to ensure that we can offer our customers the best possible advice and service at all touchpoints and in all countries - online and offline in our Blue Tomato shops.

Employee Events

Events have always played a large part of our identity over the last 30 years. Few things show our passion for our sports and lifestyle as our internal events and parties.

These include:

  • Shop and HQ recognition events
  • HQ summer BBQs and parties
  • Christmas parties in our shops and HQs
  • Annual team and department trips


Write your own story.

We encourage motivated and talented employees to reach their potential and offer them opportunities to develop within our growing company. With us, you can focus on specialising in a specific area or work towards managing people. You can choose the direction of your career - anything is possible.

Examples of our employees' journeys:

  • Shop Apprentice to Shop Manager
  • Shop Apprentice to Senior Buyer
  • Online Marketing Assistant to the Head of Online Marketing
  • Intern to the Head of Product Content
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